Encore Avenue (Multiple Channels)

Encore Avenue 1 and Encore Avenue 2 were two of the multiple movie channels offered on cable by the Corus Entertainment group under the umbrella name Movie Central.  Movie Central was the most recent incarnation of pay television movie service available via cable to Western Canada.  It was owned by Corus Entertainment. In 1984, two years after the first eight regional pay-tv licences were issued in 1982, various amalgamations saw the emergence of one eastern licensee, First Choice Communications, and one western,  Allarcom, which operated its service under the name Superchannel.

Subsequently, in 1991, Allarcom was acquired by WIC (Western International Communications Ltd) in 1991, who continued to operate Superchannel through a subsidiary, WIC Premium Television. WIC Premium was in turn sold to Corus in July 2000, and in 2001 Corus relaunched with six separately-named channels under the umbrella brand Movie Central.   

By 2006 these had been rebranded yet again, with four channels - MC1, MC2, MC3 and MC4 -under the Movie Central banner, plus two other channels, Encore Avenue and EA2. In addition to each channel offering a particular genre of movies, several popular television series – many from the US HBO Network – were also made available by the Movie Central channels.   

Encore Avenue was shut down on March 1, 2016.

Ownership: 
Start Year: 
2006 to 2016
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