CKNC-FM, Oldies 99.7, Simcoe
My Broadcasting Corporation
On June 9, the CRTC approved an application by My Broadcasting Corporation for a broadcasting licence to operate an English-language, commercial FM radio station in Simcoe. It would operate on 99.7 MHz with ERP of 9,667 watts (18,000 watts max). The station would offer a Classic Hits music format, targeting adults 25 to 54 years of age. It would broadcast 126 hours of programming each broadcast week, of which at least 100 hours would be devoted to local programming. Approximately 14 hours of spoken word programming would be broadcast each week, including 5 hours of programming devoted to newscasts (with 4 hours devoted to local and regional news). MBC also proposed to broadcast a local music show that would feature interviews with up-and-coming local and regional musicians. The licence would expire August 31, 2023.
Oldies 99.7 (CKNC) went on the air at noon on September 1. The first song to kick of the testing phase was The Rolling Stones’ Start Me Up. The station was expected to officially sign on in a few weeks.